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Poing, Germany/Huelva, Spain -- By planting 7,500 trees of a species threatened with extinction in the Punto Umbria region in Spain, around 1,000 employees of EBV Elektronik, an Avnet (NYSE: AVT) company and the leading specialist in Europe, Middle East and Africa semiconductor distribution, left a green mark on Andalusia and showed just how seriously it takes its corporate environmental program ECOmise it™.
With EBV's complete workforce from EMEA coming together in Huelva for a sales conference and team-building event, management realised right from the start how important it was to organize this meeting in a climate-friendly manner. Bernd Schlemmer, director communications of EBV Elektronik, explains the background: "Since we flew all our 1,000 employees to Spain, the terms of our ECOmise it™ program mean that we felt obliged to compensate not only for our CO2 consumption through travel, but also to create something sustainable which helps reduce the area's carbon footprint on a long term basis. With this in mind, all employees present participated in this huge project, in which we reforested an area of more than 500.000 ㎡ – an area roughly equivalent to 70 football pitches."
Reforestation took place in an area known as 'Los Enebrales', which was declared a natural park in 1989 and is the second biggest nature reserve in the province of Huelva. Los Enebrales' 162 hectares of dunes along the beaches between Punta UmbrÃa and El Portil are covered with pine, bushes and rockroses, as well as seaside junipers, which – despite being the most significant tree in this region – are considered endangered in Andalusia and included on the national Spanish catalogue of species in danger of extinction.
Over a nominal timeframe of 20 years, up to 1,390 tons of CO2 will be absorbed annually through EBV's environmentally-friendly activities; this makes the reforestation program a milestone for corporate social responsibility initiatives in Spain, where a project of this nature has never been carried out on such a large scale before. Meanwhile this reforestation initiative gave the EBV employees involved the opportunity to acquire a profound knowledge of the local flora, heightening their environmental awareness and making for an unforgettable experience. Most importantly, EBV staff left Andalusia greener than they found it.
Gonzalo Rodríguez Nevado, mayor of Punta Umbria, is delighted by EBV's commitment to helping his community: "We are extremely pleased to be able to count on EBV's support for our region. This reforestation program is an excellent initiative, and provides conclusive proof that tourism can be environmentally friendly. The results are very impressive and I want to thank EBV Elektronik and its employees for their commitment."
About EBV Elektronik
EBV Elektronik, an Avnet (NYSE: AVT) company, was founded in 1969 and is the leading specialist in European semiconductor distribution. EBV maintains its successful strategy of personal commitment to customers and excellent services. 250 Technical Sales Specialists provide a strong focus on a selected group of long-term manufacturing partners. 120 continuously trained Application Specialists offer extensive application know-how and design expertise. Warehouse operations, complete logistics solutions and value-added services such as programming, taping & reeling and laser marking are fulfilled by Avnet Logistics, EBV's logistical backbone and Europe's largest service centre. EBV operates from 60 offices in 28 countries throughout EMEA (Europe – Middle East – Africa). For more information about EBV Elektronik, please visit www.ebv.com.
Editor Contact EBV Elektronik:
Bernd Schlemmer
Director Communications
Im Technologiepark 2-8
85586 Poing
bernd.schlemmer@ebv.com
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